Archive for October, 2009

Agent Referral Program

Friday, October 30th, 2009

The Gilston Agency is pleased to announce the immediate implementation of an agent referral program.  This program is designed to encourage you to refer quality agents to begin working with the Gilston Agency that are currently not working with us for any carriers.   For each agent you refer to the agency that issues a minimum [...]

Are you a quality agent?

Monday, October 26th, 2009

Quality Independent Agents are important as ever in these unpredictable times.  With changing legislation and constant healthcare reform efforts, consumers need educated agents more than ever when shopping for and purchasing insurance.  It is imperative to stay up to date on the issues, the multiple plan choices that are available with each carrier, and overall [...]

Tired of cold calling?

Wednesday, October 21st, 2009

Do you like salespeople?  I personally don’t want to feel like I’m being sold something.  Most people don’t want to be convinced of what they “need” by a salesperson that doesn’t even know them.  What’s worse?  Someone interrupting what you’re doing to tell you what you need.  Seth Godin calls it “interruption marketing” in his book Permission Marketing.  Are you [...]

Packaging Your Presentation

Monday, October 19th, 2009

Today we are seeing a shift to higher deductible health plans that can potentially expose a client to a significant financial burden, even bankruptcy.  Do you know that 50% of bankruptcies filed in the U.S. are attributed to medical costs and 75% of those had major medical coverage?* Don’t let your client be a statistic. [...]

20th Annual Gilston Golf Classic

Monday, October 12th, 2009

20th Gilston Golf Classic Winners Drew Postal and Loren Day We recently passed two milestones, the 20th anniversary of Hurricane Hugo and the 20th Annual Gilston Golf Classic.  The reason both are significant is we received as much rain during the golf tournament as we did during Hurricane Hugo.  As always, the tournament at Stono [...]

Remembering Ray Brown

Wednesday, October 7th, 2009

On a somber note, we lost a long time member of the Gilston Agency family this week, Ray Brown.  Ray was affiliated with our organization as an independent agent for 32 years and was recognized on many occasions for his sales leadership and dedication to our profession.  He was a three-time member of the BlueCross [...]

Reform in Progress through CDHPs

Friday, October 2nd, 2009

Health care reform was upon us well before the conservative Democratic Blue Dogs dug in their heals or frustration boiled over at town hall meetings.  We have already begun dramatic health care reform with the increase in consumer driven health care.  Enrollments in CDHPs have surged for covered workers in the employer-based system from 4% [...]